Trains in Tokyo Have Lightsaber Handrails!
In a move to help promote the release of the Star Wars saga on Blu-ray in Japan, some of their subway cars have been fitted with lightsaber handrails. Oh f*ck yeah! These aren’t just metal poles wrapped in some crappy lightsaber wallpaper either. The lightsaber handrails actually light up when a button is pushed on its hilt. Now that is some clever marketing! How come we don’t get advertising like that over here? Oh yeah, probably because some degenerate a-holes would vandalize them to the point where it wouldn’t even be worth the investment. God bless the US! You’ve been wishing we could have lightsaber equipped subway cars…
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Via [#ff cnet]
Source [Photo Credit: Japan Trends]